Key Elements of a Good Brochure Inner Pages Design
The ultimate goal of a good brochure inner pages design is to lead to action like sale. It is a cheap promotional tool. A brochure will help you to share information about your business. This way the customers come to know the product and services that you offer.
However, deciding to create brochure inner pages is not enough, you have to make sure that you include all the elements that helps it to stand out from the others. You have to make sure that the customers pick up the brochure from cheap 55 printing and open it. For this, you need to make sure that you include the necessary elements in the brochure. These are as follows.
Grab Attention with the Cover
You have to develop a cover which will grab the attention of the prospective customers or clients. A brochure cover which has an uncluttered design will mainly have three elements, the company logo, the image, and the phrase which captivates the reader to learn more about your company. The most efficacious phrases should be large in size. Also, it should not contain more than 10 words. Make sure that you keep the important line at the top of the brochure cover.
Keep a Compelling Text
The cover might make the customers stop. However, the phrase on the cover will cause the customers to pick it up and read it. There are certain ways to raise the reader’s curiosity. A compelling text will long way in doing so. Hence, you should include a question at the front page and ask them to answer it within. There is another technique and that it to start a phrase on the cover and thereafter, continue with it inside.
Set a Color Tone
Choosing the right color is a great way to set a mood for your message. In case the business or the products are whimsical and fun, you can go for bright colors. This will help in enhancing your customer’s perception. However, if you want to convey a serious message, it is better to stick to neutral color.
Select the Right Font and Font Size
Choosing the right font will also help in setting the mood of the message. You need to make sure that the font that you are opting for is easy to read. If you use a fancy font, the reader might not be able to read it. This will make the brochure inner pages useless. You can use different font size to highlight the important information. The important information should be in larger fonts. However, the subheadings should be in smaller fonts. Using different font size will also create a visual interest. Nonetheless, do not use too many fonts in the cheap print brochure.
Use White Space Strategically
White space is pretty important when you are designing a brochure. This is an empty space which is crucial as the text and the images. If you use the white strategically, it will keep the brochure from looking messy and overdone. This empty can also be used for drawing attention to the key information and key images.
Select Right Fold
There are mainly two kinds of brochure folds. The trifold and the Z fold. If you have to include a lot of information, you should opt for Z fold. This pay the customers will be able to see only one panel at a time. Thus, the customers will not be bombarded with excessive information. However, in case you do not have to include too many information, you can go for a trifold brochure. These brochures from 55printing.com usually have a large central image.
Images and pictures is another great way to communicate with your audience. This way you will not even have to include text. However, you should not rely too heavily on them. Do not include more than 2-3 pictures. This will keep the readers from being overwhelmed.
Now, you know what goes into the basic layout of the brochure. Take the help of this information to create a brochure will create a favorable impression on the clients and the customers. However, make sure that you choose a good printing company for your brochure inner pages. Bottom line it will help in increasing your sales.